{"id":2747,"date":"2017-12-08T21:31:46","date_gmt":"2017-12-08T20:31:46","guid":{"rendered":"https:\/\/humanizingbusiness.power2improve.com\/?post_type=avada_portfolio&#038;p=2747"},"modified":"2024-01-14T12:37:48","modified_gmt":"2024-01-14T11:37:48","slug":"public-relations-and-spokesmanship","status":"publish","type":"avada_portfolio","link":"https:\/\/nathaliesoeteman.nl\/en\/portfolio-items\/public-relations-and-spokesmanship\/","title":{"rendered":"Public relations and spokesmanship"},"content":{"rendered":"<p><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_2_3 2_3 fusion-two-third fusion-column-first\" style=\"--awb-bg-image:url(&#039;https:\/\/nathaliesoeteman.nl\/wp-content\/uploads\/sites\/2\/2019\/04\/Mediarelaties-woordvoering-externe-communicatie-1.png&#039;);--awb-bg-size:cover;--awb-margin-bottom:0px;width:65.3333%; margin-right: 4%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-column-wrapper-legacy fusion-column-has-bg-image\" data-bg-url=\"https:\/\/nathaliesoeteman.nl\/wp-content\/uploads\/sites\/2\/2019\/04\/Mediarelaties-woordvoering-externe-communicatie-1.png\"><div class=\"fusion-image-element in-legacy-container\" style=\"--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\" fusion-imageframe imageframe-none imageframe-1 hover-type-none\"><img decoding=\"async\" width=\"800\" height=\"400\" title=\"Mediarelaties\" src=\"https:\/\/nathaliesoeteman.nl\/wp-content\/uploads\/sites\/2\/2017\/12\/Mediarelaties.png\" alt class=\"img-responsive wp-image-4493\" srcset=\"https:\/\/humanizingbusiness.power2improve.com\/wp-content\/uploads\/sites\/2\/2017\/12\/Mediarelaties-200x100.png 200w, https:\/\/humanizingbusiness.power2improve.com\/wp-content\/uploads\/sites\/2\/2017\/12\/Mediarelaties-400x200.png 400w, https:\/\/humanizingbusiness.power2improve.com\/wp-content\/uploads\/sites\/2\/2017\/12\/Mediarelaties-600x300.png 600w, https:\/\/humanizingbusiness.power2improve.com\/wp-content\/uploads\/sites\/2\/2017\/12\/Mediarelaties.png 800w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/span><\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-1 fusion_builder_column_1_3 1_3 fusion-one-third fusion-column-last\" style=\"--awb-bg-size:cover;--awb-margin-bottom:0px;width:30.6666%;\"><div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\"><div class=\"fusion-sep-clear\"><\/div><div class=\"fusion-separator fusion-full-width-sep\" style=\"margin-left: auto;margin-right: auto;margin-top:-5px;width:100%;\"><\/div><div class=\"fusion-sep-clear\"><\/div><div class=\"fusion-text fusion-text-1\"><h2 data-fontsize=\"24\" data-lineheight=\"36\"><span style=\"color: #cd1a6c;\"><strong>Public relations and spokesmanship<\/strong><\/span><\/h2>\n<\/div><div class=\"fusion-sep-clear\"><\/div><div class=\"fusion-separator fusion-full-width-sep\" style=\"margin-left: auto;margin-right: auto;margin-top:-15px;width:100%;\"><\/div><div class=\"fusion-sep-clear\"><\/div><div class=\"fusion-text fusion-text-2\"><h3><strong>Various clients<\/strong><\/h3>\n<\/div><div class=\"fusion-text fusion-text-3\"><p>For various organizations, I&#8217;ve developed and implemented integrated external communication strategies covering brand PR, leadership communication, and influencer and KOL engagement, while managing omnichannel reputation and media relations. As a spokesperson, I&#8217;ve supported major players in sectors such as telecom, media, and consultancy.<\/p>\n<\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-2 nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-top:25px;--awb-padding-right:50px;--awb-padding-bottom:20px;--awb-padding-left:50px;--awb-margin-top:20px;--awb-background-color:#f4f6f8;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-2 fusion_builder_column_1_2 1_2 fusion-one-half fusion-column-first\" style=\"--awb-padding-top:0px;--awb-padding-right:20px;--awb-padding-bottom:35px;--awb-padding-left:20px;--awb-bg-color:#ffffff;--awb-bg-color-hover:#ffffff;--awb-bg-size:cover;--awb-border-color:#1f2b39;--awb-border-top:10px;--awb-border-right:10px;--awb-border-bottom:10px;--awb-border-left:10px;--awb-border-style:solid;--awb-margin-top:35px;--awb-margin-bottom:35px;width:50%;width:calc(50% - ( ( 4% ) * 0.5 ) );margin-right: 4%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-column-wrapper-legacy\"><div class=\"fusion-sep-clear\"><\/div><div class=\"fusion-separator fusion-full-width-sep\" style=\"margin-left: auto;margin-right: auto;margin-top:20px;width:100%;\"><\/div><div class=\"fusion-sep-clear\"><\/div><div class=\"fusion-sep-clear\"><\/div><div class=\"fusion-separator fusion-full-width-sep\" style=\"margin-left: auto;margin-right: auto;margin-top:20px;width:100%;\"><\/div><div class=\"fusion-sep-clear\"><\/div><div class=\"fusion-text fusion-text-4\"><h3 style=\"text-align: center;\"><strong>Clients<\/strong><\/h3>\n<ul>\n<li>Key media companies<\/li>\n<li>Telecom<\/li>\n<li>Finance<\/li>\n<li>FMCG\/CPG\/food<\/li>\n<li>Consultancy<\/li>\n<\/ul>\n<\/div><div class=\"fusion-sep-clear\"><\/div><div class=\"fusion-separator fusion-full-width-sep\" style=\"margin-left: auto;margin-right: auto;margin-top:-5px;width:100%;\"><\/div><div class=\"fusion-sep-clear\"><\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-3 fusion_builder_column_1_2 1_2 fusion-one-half fusion-column-last\" style=\"--awb-padding-top:30px;--awb-padding-right:20px;--awb-padding-bottom:20px;--awb-padding-left:50px;--awb-bg-size:cover;--awb-margin-top:-10px;--awb-margin-bottom:-35px;width:50%;width:calc(50% - ( ( 4% ) * 0.5 ) );\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-column-wrapper-legacy\"><div class=\"fusion-sep-clear\"><\/div><div class=\"fusion-separator fusion-full-width-sep\" style=\"margin-left: auto;margin-right: auto;margin-top:10px;width:100%;\"><\/div><div class=\"fusion-sep-clear\"><\/div><div class=\"fusion-builder-row fusion-builder-row-inner fusion-row\"><div class=\"fusion-layout-column fusion_builder_column_inner fusion-builder-nested-column-0 fusion_builder_column_inner_1_2 1_2 fusion-one-half fusion-column-first\" style=\"--awb-bg-size:cover;width:50%;width:calc(50% - ( ( 4% ) * 0.5 ) );margin-right: 4%;\"><div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\"><div class=\"fusion-text fusion-text-5\"><h4 data-fontsize=\"16\" data-lineheight=\"24\"><strong>Trefwoorden<\/strong><\/h4>\n<ul>\n<li>\n<h5 data-fontsize=\"13\" data-lineheight=\"19\">Corporate communication<\/h5>\n<\/li>\n<li>\n<h5 data-fontsize=\"13\" data-lineheight=\"19\">Leadership communication<\/h5>\n<\/li>\n<li>\n<h5 data-fontsize=\"13\" data-lineheight=\"19\">Crisis communication<\/h5>\n<\/li>\n<li>\n<h5>Reputation management<\/h5>\n<\/li>\n<li>\n<h5 data-fontsize=\"13\" data-lineheight=\"19\">Marketing &amp; brand PR<\/h5>\n<\/li>\n<\/ul>\n<\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column_inner fusion-builder-nested-column-1 fusion_builder_column_inner_1_2 1_2 fusion-one-half fusion-column-last\" style=\"--awb-bg-size:cover;width:50%;width:calc(50% - ( ( 4% ) * 0.5 ) );\"><div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\"><div class=\"fusion-sep-clear\"><\/div><div class=\"fusion-separator fusion-full-width-sep\" style=\"margin-left: auto;margin-right: auto;margin-top:40px;width:100%;\"><\/div><div class=\"fusion-sep-clear\"><\/div><div class=\"fusion-text fusion-text-6\"><h4 data-fontsize=\"16\" data-lineheight=\"24\"><\/h4>\n<ul>\n<li>\n<h5>Purpose branding<\/h5>\n<\/li>\n<li>\n<h5>Thought leadership<\/h5>\n<\/li>\n<li>\n<h5>Influencer management<\/h5>\n<\/li>\n<li>\n<h5>Brand advocacy<\/h5>\n<\/li>\n<li>\n<h5 data-fontsize=\"13\" data-lineheight=\"19\">Brand engagement<\/h5>\n<\/li>\n<\/ul>\n<\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><\/div><div class=\"fusion-sep-clear\"><\/div><div class=\"fusion-separator fusion-full-width-sep\" style=\"margin-left: auto;margin-right: auto;margin-top:10px;width:100%;\"><\/div><div class=\"fusion-sep-clear\"><\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><\/div><\/div><\/p>\n","protected":false},"excerpt":{"rendered":"<p>I developed and implemented the external communication strategy for various organisations, including brand PR and influencer management. I also was responsible for reputation management, media relations and spokesmanship.<\/p>\n","protected":false},"author":3,"featured_media":2736,"menu_order":3,"comment_status":"open","ping_status":"closed","template":"","format":"standard","meta":{"footnotes":""},"portfolio_category":[48],"portfolio_skills":[93],"portfolio_tags":[58,111,110,98,112,109],"class_list":["post-2747","avada_portfolio","type-avada_portfolio","status-publish","format-standard","has-post-thumbnail","hentry","portfolio_category-engagement-en","portfolio_skills-strategische-communicatie-en","portfolio_tags-advocacy","portfolio_tags-external-communication","portfolio_tags-media-relations","portfolio_tags-merk-en","portfolio_tags-public-relations-en","portfolio_tags-spokesmanship"],"_links":{"self":[{"href":"https:\/\/nathaliesoeteman.nl\/en\/wp-json\/wp\/v2\/avada_portfolio\/2747","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/nathaliesoeteman.nl\/en\/wp-json\/wp\/v2\/avada_portfolio"}],"about":[{"href":"https:\/\/nathaliesoeteman.nl\/en\/wp-json\/wp\/v2\/types\/avada_portfolio"}],"author":[{"embeddable":true,"href":"https:\/\/nathaliesoeteman.nl\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/nathaliesoeteman.nl\/en\/wp-json\/wp\/v2\/comments?post=2747"}],"version-history":[{"count":56,"href":"https:\/\/nathaliesoeteman.nl\/en\/wp-json\/wp\/v2\/avada_portfolio\/2747\/revisions"}],"predecessor-version":[{"id":4802,"href":"https:\/\/nathaliesoeteman.nl\/en\/wp-json\/wp\/v2\/avada_portfolio\/2747\/revisions\/4802"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/nathaliesoeteman.nl\/en\/wp-json\/wp\/v2\/media\/2736"}],"wp:attachment":[{"href":"https:\/\/nathaliesoeteman.nl\/en\/wp-json\/wp\/v2\/media?parent=2747"}],"wp:term":[{"taxonomy":"portfolio_category","embeddable":true,"href":"https:\/\/nathaliesoeteman.nl\/en\/wp-json\/wp\/v2\/portfolio_category?post=2747"},{"taxonomy":"portfolio_skills","embeddable":true,"href":"https:\/\/nathaliesoeteman.nl\/en\/wp-json\/wp\/v2\/portfolio_skills?post=2747"},{"taxonomy":"portfolio_tags","embeddable":true,"href":"https:\/\/nathaliesoeteman.nl\/en\/wp-json\/wp\/v2\/portfolio_tags?post=2747"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}